Case: fast-growing production company

In recent years I have adapted the SWOT analysis more and more. This led to SWOT 2.0, a change tool with which organizations and their employees can get moving. In one of those cases, I was dealing with a medium-sized functional food manufacturing company. Young enthusiastic company The young family business consisted of a group of enthusiastic and energetic employees. The entire production...

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What if obstacles really can’t be overcome

The power of SWOT 2.0 The innovation of SWOT 2.0 lies on the one hand in a more logical structure and on the other hand in the extension from 'just' an analysis to an analysis plus objectives and an action plan. After a SWOT 2.0 session you can get started quickly and focused. In addition, a SWOT 2.0 session ends in a much more positive atmosphere. Enough energy to get to work quickly: SWOT...

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