SWOT: from analysis to targeted action

The result of a SWOT session SWOT has been around for a long time; you can't really get around it. Organizations often see it as an obligation in a plan or description of what an organization is doing. It is used to analyze the strategy. It supports an analysis of an organization or project. What are the strong points and where does an organization fail. In addition, the challenges and...

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Differences between the old and new SWOT

SWOT 2.0 is used in a very targeted way, everyone knows exactly what it is about. However, the SWOT 1.0 is limited to an analysis and it is very unclear in advance what exactly it focuses on. The SWOT analysis has been used in more and more situations in recent years. That says something about the simplicity and applicability of an easy-to-understand analysis tool. However, when using the...

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How StartUps can convert ideas into action?

Great ideas deserve great StartUps. There are many startups with insanely good ideas. Yet only 50% of these StartUps survive the first 5 years. And that is often not due to the unique ideas, products or services of those startups. Finding the right strategy and turning it into action is often insufficiently thought through. What you need to do to implement a strategy quickly and successfully?...

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