Tag: Results

Case: fast-growing production company

In recent years I have adapted the SWOT analysis more and more. This led to SWOT 2.0, a change tool with which organizations and their employees can get moving. In one of those cases, I was dealing with a medium-sized functional food manufacturing company. Young enthusiastic company The young family business consisted of a group of enthusiastic and energetic employees. The entire production...

Differences between the old and new SWOT

SWOT 2.0 is used in a very targeted way, everyone knows exactly what it is about. However, the SWOT 1.0 is limited to an analysis and it is very unclear in advance what exactly it focuses on. The SWOT analysis has been used in more and more situations in recent years. That says something about the simplicity and applicability of an easy-to-understand analysis tool. However, when using the...