Posts about SWOT Analysis and SWOT 2.0

What do participants think of SWOT 2.0?

We asked those who had previously worked with a SWOT analysis, what they think of SWOT 2.0. You can try SWOT 2.0 yourself.

“The team remained motivated and has made the goals for the coming months concrete.”

“Thank you for your support and the revised SWOT works so fine. So much better.”

“Ending with an action plan and being able to start work the following week: that helps us so much. Thanks for that!”

How do you make SWOT successful?

I have worked with the SWOT analysis for an endless amount of time and I have done that for various organizations. As an analysis tool, SWOT is easy to explain and understand. All those sessions gave me insight into how teams work...

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How StartUps can convert ideas into action?

Great ideas deserve great StartUps. There are many startups with insanely good ideas. Yet only 50% of these StartUps survive the first 5 years. And that is often not due to the unique ideas, products or services of those startups....

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What if obstacles really can’t be overcome

The power of SWOT 2.0 The innovation of SWOT 2.0 lies on the one hand in a more logical structure and on the other hand in the extension from 'just' an analysis to an analysis plus objectives and an action plan. After a SWOT 2.0...

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Differences between the old and new SWOT

SWOT 2.0 is used in a very targeted way, everyone knows exactly what it is about. However, the SWOT 1.0 is limited to an analysis and it is very unclear in advance what exactly it focuses on. The SWOT analysis has been used in more and...

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How to use are weaknesses and threats

My experience with SWOT SWOT has been used as a strategic analysis tool in almost every industry since the 1960s. It cannot be otherwise than that SWOT is a very strong tool, at least that is my experience. In your daily work you...

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SWOT: from analysis to targeted action

The result of a SWOT session SWOT has been around for a long time; you can't really get around it. Organizations often see it as an obligation in a plan or description of what an organization is doing. It is used to analyze the...

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Case: fast-growing production company

In recent years I have adapted the SWOT analysis more and more. This led to SWOT 2.0, a change tool with which organizations and their employees can get moving. In one of those cases, I was dealing with a medium-sized functional food...

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